AI that responds to Rightmove and Zoopla leads
Every Rightmove, Zoopla and OnTheMarket enquiry answered in seconds. We build an AI that qualifies the lead, books a viewing in your negotiator's calendar if the buyer's ready, and quietly keeps the conversation alive if they're not. Your team approves every send.
The problem
Most enquiries from the portals come in outside the hours your team is sitting at a desk. By the time someone calls back, the buyer or tenant has already been answered by three other agents. Speed of first reply is the single biggest predictor of which agency wins the viewing, and it's almost impossible to win that race with people alone.
On top of that, only about one in five portal enquiries is a serious mover. Your negotiators spend their best hours sifting through the rest instead of selling.
How Sortd solves it
We build an AI that sits on top of your inbox, your phone number and your CRM. The moment an enquiry lands, the AI introduces itself, confirms the property, asks the right qualifying questions in your agency's voice, and books the viewing into the negotiator's calendar if the buyer is ready to go.
If they're not ready, the AI keeps the conversation alive over days or weeks. It politely follows up if the buyer goes quiet. The moment the conversation goes off-script or starts to feel sensitive, it hands over to a person on your team.
Behind the scenes, the AI is doing three things. A new lead lands. The AI does the work, replying on email, SMS or WhatsApp, asking the right questions, writing the answers back into the CRM. The negotiator only sees what needs a person, a confirmed viewing, an escalation, or a qualified appointment.
What's included
- Replies on email, SMS and WhatsApp in your agency's voice
- Knows the calendar before it offers a viewing slot
- Tailored questions for Rightmove, Zoopla and OnTheMarket leads
- Polite follow-ups for buyers who've gone quiet
- Hands over to a person with one click when it needs to
- Dashboard for response times, qualification and conversion
- Tested on your real past enquiries before it goes live
- Monthly tuning, monitoring and a roadmap review
What it connects to
We connect to your tools either through their built-in connections or, where those don't exist, by logging in and working the way a member of staff would. Common ones:
How it stays on the right side of the rules
Every conversation is logged in full, so you can prove what was said and why. Personal data is hidden from the AI where it doesn't need to see it. Your data stays in the UK or EU and never trains a public model. AML and the Consumer Protection from Unfair Trading Regulations are baked into how the AI behaves, with documentation ready for your data protection officer and against the TPO (The Property Ombudsman) code.
Get your lead engine sorted.
A 30-minute discovery call. No prep needed. We come back within one working day with two or three places AI would make the biggest difference.